Humans are social creatures, always doing stuff together.  The Lottery shouldn’t be any different.  Through the Group Play App from Washington’s Lottery people can bring their … more

Client: Washington's Lottery

Brochure: Labatt

Group Play

Humans are social creatures, always doing stuff together.  The Lottery shouldn’t be any different.  Through the Group Play App from Washington’s Lottery people can bring their friends together to help increase your chances of winning and boost their collective imaginations.

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Client: SightLife

World Through New Eyes

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Client: Tree Top

Fruit Creations POS

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Client: Trident Seafoods

Start with Salmon

Everyone has an ideal state of mind– where daily hassles are removed and positive forces align so you can enjoy life. We call this My Chateau. And just as no two people are alike, no two … more

Client: Ste Michelle Wine Estates

Brochure: Labatt

My Chateau

Everyone has an ideal state of mind– where daily hassles are removed and positive forces align so you can enjoy life. We call this My Chateau. And just as no two people are alike, no two Chateaus are either. Our campaign gave people the chance share the unique elements that make up their own Chateau. 

By promoting the hashtag #ifiwon, we received thousands of ideas about what people would do if they won the lottery. These tweets became fuel for our campaign. Many of the initial submissions were … more

Client: Washington's Lottery

Brochure: Labatt

Department of Imagination #IFIWON

By promoting the hashtag #ifiwon, we received thousands of ideas about what people would do if they won the lottery. These tweets became fuel for our campaign. Many of the initial submissions were rather expected, but we visualized them in surprising ways to show just how imaginative and outlandish lottery dreams can be.

Special Link: https://vimeo.com/52243274

The Olympic Movement celebrates three core values – humanity, respect and excellence.  In essence, it’s a movement that brings out the best of us individually and collectively.  … more

Client: IOC

Brochure: Labatt

The Best of Us - Summer 2012

The Olympic Movement celebrates three core values – humanity, respect and excellence.  In essence, it’s a movement that brings out the best of us individually and collectively.  This work celebrates that fact.

Special Link: http://www.youtube.com/watch?v=ZM9H0oaEL8c

Not every situation is as it seems. With an education from Capella University, grads are able to peel back the layers and see how they can make a difference in the lives of others. more

Client: Capella University

Brochure: Labatt

Layers

Not every situation is as it seems. With an education from Capella University, grads are able to peel back the layers and see how they can make a difference in the lives of others.

Special Link: http://youtu.be/u7SrMNiH5wU

The Olympic Movement celebrates three core values – humanity, respect and excellence.  In essence, it’s a movement that brings out the best of us individually and collectively.  … more

Client: IOC

Brochure: Labatt

The Best of Us - Winter 2010

The Olympic Movement celebrates three core values – humanity, respect and excellence.  In essence, it’s a movement that brings out the best of us individually and collectively.  This work celebrates that fact.

Special Link: http://vimeo.com/35015264

We worked with The Palmerston Group on an innovative research project - Project Butterfly - examining people's social conventions both on and off-line.  We deconstructed the differentiating … more

Client: Cole & Weber United

Project Butterfly

We worked with The Palmerston Group on an innovative research project - Project Butterfly - examining people's social conventions both on and off-line.  We deconstructed the differentiating characteristics of truly sociable people versus online hyper-connectors to understand how marketers can build and adopt more sociable behaviors.

Special Link: http://www.youtube.com/watch?v=N49-jVTk-d8

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Client: Washington's Lottery

Department of Imagination

Special Link: http://www.youtube.com/watch?v=baJo9Hdz9kM

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Client: Tree Top

Tree Top Brand TV "Cool"

Capella learners have chosen to earn their degree so they can make a difference in the lives of others. Rather than waiting until graduation, Capella offered up The Inspire Giving program, an app that … more

Client: Capella University

Brochure: Labatt

Inspire Giving

Capella learners have chosen to earn their degree so they can make a difference in the lives of others. Rather than waiting until graduation, Capella offered up The Inspire Giving program, an app that allowed learners to direct donations towards groups of their choice as they progressed through their coursework.

Bloggers took us on a 40-day journey around the world using OneNote as their go-to vacation-planning hub. The campaign utilized multiple blog and banner placements that pushed to the 40 Days travel … more

Client: Microsoft

Brochure: Labatt

Around the World in 40 Days

Bloggers took us on a 40-day journey around the world using OneNote as their go-to vacation-planning hub. The campaign utilized multiple blog and banner placements that pushed to the 40 Days travel site, where visitors could customize their own cloud-based travel plans.

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Client: Washington's Lottery

Powerball

We created an experience that allowed youth around the world to reconnect with the Olympic Movement and show the world what they were best at. more

Client: IOC

Brochure: Labatt

The Best of Us Challenge

We created an experience that allowed youth around the world to reconnect with the Olympic Movement and show the world what they were best at.

Small gifts can sometimes be the worst. Instead of giving a gift card or pair of socks, why not give the small gift that could turn into something big. more

Client: Washington's Lottery

Bad Gift Face

Small gifts can sometimes be the worst. Instead of giving a gift card or pair of socks, why not give the small gift that could turn into something big.

We differentiated Capella from the typical “learn & earn” communications in the category by positioning them as a university that didn’t just help you earn a degree, but ignited … more

Client: Capella University

Brochure: Labatt

Matter

We differentiated Capella from the typical “learn & earn” communications in the category by positioning them as a university that didn’t just help you earn a degree, but ignited your purpose.

Rather than celebrate the athletes, why not celebrate fans? Here, baseball fanatics can pledge their allegiance to their favorite team, no matter where they live and, in real time, use their votes to … more

Client: Nike

Brochure: Labatt

The United Countries of Baseball

Rather than celebrate the athletes, why not celebrate fans? Here, baseball fanatics can pledge their allegiance to their favorite team, no matter where they live and, in real time, use their votes to change the borders of the United Countries of Baseball. 

We’re dispelling Washingtonians' fears by demonstrating that there’s no wrong way to play the Lottery. In fact, it’s easy, engaging and fun. more

Client: Washington's Lottery

Learn to Lottery

We’re dispelling Washingtonians' fears by demonstrating that there’s no wrong way to play the Lottery. In fact, it’s easy, engaging and fun.

We helped Nike increase their share of baseball apparel at key retailers. more

Client: Nike

Baseball

We helped Nike increase their share of baseball apparel at key retailers.

Jug Simple was a movement that celebrated Carlo Rossi’s iconic jug, encouraged a younger generation of drinkers to imagine what their empty jugs could be—and ultimately helped the brand … more

Client: Carlo Rossi

Brochure: Labatt

Jug Simple

Jug Simple was a movement that celebrated Carlo Rossi’s iconic jug, encouraged a younger generation of drinkers to imagine what their empty jugs could be—and ultimately helped the brand find a new audience that could drive their growth.  

Sometimes even heroes need help. So with every purchase of a Lottery Raffle ticket, we'll donate money to support veterans returning home.

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Client: Washington's Lottery

Veterans Raffle

Sometimes even heroes need help. So with every purchase of a Lottery Raffle ticket, we'll donate money to support veterans returning home.

The Designer Slide Collection gave PowerPoint a modern facelift.  We provided our fans exclusive designs created by some of today’s most recognized up and coming designers. more

Client: Microsoft

Brochure: Labatt

Design Gallery: Powerpoint Facebook App

The Designer Slide Collection gave PowerPoint a modern facelift.  We provided our fans exclusive designs created by some of today’s most recognized up and coming designers.

Email can often get out of control – just like your Facebook content.

The Outlook Creature Creator gave people a way of ‘taming’ that content – exploring the new features of … more

Client: Microsoft

Brochure: Labatt

Creature Creator: Outlook Facebook App

Email can often get out of control – just like your Facebook content.

The Outlook Creature Creator gave people a way of ‘taming’ that content – exploring the new features of Outlook while having fun.

Now every Lottery ticket fuels more than just one person’s imagination—it helps fund kids’ dreams of going to college. more

Client: Washington's Lottery

Beneficiary

Now every Lottery ticket fuels more than just one person’s imagination—it helps fund kids’ dreams of going to college.

Slidefest provided a call to arms for those who understand the power of Microsoft PowerPoint and use it wisely. This campaign gave them a platform to share their knowledge and skills with others. more

Client: Microsoft

Brochure: Labatt

PowerPoint Slidefest

Slidefest provided a call to arms for those who understand the power of Microsoft PowerPoint and use it wisely. This campaign gave them a platform to share their knowledge and skills with others.

"The Tales of Colt 45" celebrated the Colt 45 brand experience—pre-partying, post-partying and intimate encounters unlikely to end in marriage—in ways that made the brand relevant to a new … more

Client: Colt 45

Brochure: Labatt

The Tales of Colt 45

"The Tales of Colt 45" celebrated the Colt 45 brand experience—pre-partying, post-partying and intimate encounters unlikely to end in marriage—in ways that made the brand relevant to a new generation. 

We encouraged moms to share their motherly words of wisdom and the life lessons that fuel our growth.

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Client: Tree Top

Words To Grow By

We encouraged moms to share their motherly words of wisdom and the life lessons that fuel our growth.

Our work helped Nike build a connection with teen ballers while driving sales at key retailers. more

Client: Nike

Basketball

Our work helped Nike build a connection with teen ballers while driving sales at key retailers.

This branded content series brought both Rainier’s mythology and business back to life, bigger and better than ever. more

Client: Rainier Beer

Brochure: Labatt

Rainier Vision

This branded content series brought both Rainier’s mythology and business back to life, bigger and better than ever.

Running has become a key pillar of Nike’s portfolio.  Whether for cold weather running or just introducing new running shoes, we’ve helped Nike maintain leadership in this segment. more

Client: Nike

Running

Running has become a key pillar of Nike’s portfolio.  Whether for cold weather running or just introducing new running shoes, we’ve helped Nike maintain leadership in this segment.

To help build preference for Target as women’s preferred electronics destination, we created programs that helped women decode the language of electronics and empower them to make smart … more

Client: Target

Brochure: Labatt

Hello, Goodbuy — Electronics

To help build preference for Target as women’s preferred electronics destination, we created programs that helped women decode the language of electronics and empower them to make smart purchases.

Our work has helped position Nike as a go-to brand for high school football players. more

Client: Nike

Football

Our work has helped position Nike as a go-to brand for high school football players.

Building on the rampant fandom surrounding the Seattle Sounders Football Club, we gave fans the chance to rally behind their favorite player to play and win together. more

Client: Washington's Lottery

Man of the Match

Building on the rampant fandom surrounding the Seattle Sounders Football Club, we gave fans the chance to rally behind their favorite player to play and win together.

With the All-Star game headed to town, we created a public service campaign designed to warn local citizens of long-flying balls and encourage them to stock up on Nike protective gear at their local … more

Client: Nike

Beware the Long Ball

With the All-Star game headed to town, we created a public service campaign designed to warn local citizens of long-flying balls and encourage them to stock up on Nike protective gear at their local Dick’s Sporting Goods.

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Client: Boeing

25 Years of Work

This work around the launch of two new Seattle Art Museum properties tapped into Seattleites’ natural creative curiosity. As one of the top creative cities in the country, people here are always … more

Client: Seattle Art Museum

Grand Opening & Sculpture Park

This work around the launch of two new Seattle Art Museum properties tapped into Seattleites’ natural creative curiosity. As one of the top creative cities in the country, people here are always looking for a fresh perspective – and SAM delivers.