The Hammerquist Studios Team joins Cole & Weber United

01.01.2015

The Hammerquist Studios Team joins Cole & Weber United

SEATTLE, WA – The team at Hammerquist Studios has joined Cole & Weber United (CWU) to become CWU’s “Active Lifestyle” division. Hammerquist Studios’ tremendous experience in the active consumer segment will be a great addition to Cole & Weber’s experience with K2, Nike, e-Vent, and Aspen. At CWU, Hammerquist’s clients now have access to additional resources in research, creative development, brand strategy and media planning/buying. Likewise, the Hammerquist team will strengthen CWU’s digital and active consumer expertise. "Every person on the Hammerquist Studios team authentically lives an active life outdoors so they live and breathe what they sell and it shows in the authenticity of their work and the great relationships they have with their clients", said Mike Doherty, CWU President. CWU and the Hammerquist team began collaborating more closely in 2014 and after several successful collaborations for Canadian Mountain Holidays, Columbia Crest and SOG, it seemed only natural to join forces. "Our teams are very complimentary especially in the digital space, and being a long-time fan and alumni of Cole & Weber, it seemed only natural", said Founder Fred Hammerquist.


Along with the Hammerquist team, CWU is pleased to welcome category leading clients in the outdoor industry including Canadian Mountain Holidays, Sage, eVent Fabrics, Taos, Sea to Summit and SOG Knives to name a few.


To learn more about Hammerquist Studios, its history, clients, and the expertise they bring to CWU, check out their website here.